OK, be honest.
Have you been putting off making your video presentations, waiting until things are “ready” or “perfect”?
Well here is a simple statement for you to think about: no one said you had to be perfect. The perfect person (who I would argue doesn’t actually exist) would be someone quite scary. A mistake or slip here or there is what makes us human.
So I put it to you to “fail fast.” This is where you make mistakes, fix them quickly, learn from them, move on and keep going. If you start right now and experiment with video presentations and fail, you will actually advance more quickly than those who just sit back and wait for the perfect moment. At least you are doing it and learning a lot in the process.
Creating the perfect polished video is not really what video blogging is all about. It’s more about making an authentic connection with your audience and conveying a compelling message. You need open, engaging and most importantly, real communication. A slick video will just come across as blatant advertising.
Time is a major factor too: there simply isn’t enough time to create the perfect video presentation. You won’t have the time to edit, edit and edit some more, or to re-shoot if you need to. Actually putting your message out there is more important.
And need we speak of budget restraints? I thought not.
Forget about the tool and think about your message and just do it.
There is some great reading is this blog article by Jeremiah Owyang, Fail Fast in which is opening line is “I screw up a lot, always have, always will, but what matters is what I do next.” Sounds like it was written for you, doesn’t it?
“I screw up a lot, always have, always will, but what matters is what I do next.” What a great attitude.